SEO Reports > Custom Reports

Most of the SEO reports display only one type of statistic pulled from the site's log files. For example, the only purpose of the Search Engines report is to identify the search engines that refer the most traffic to your website. It provides no additional information or analysis.

With custom reports, statistics from multiple site report items can be combined to give site administrators and users a comprehensive analysis of your website. Note: A custom report is similar to a standard report, except custom reports grant users the flexibility to include an unlimited number of report items in a single report, not just a specific set of report items and can be adjusted to meet your organization's needs.

To access the custom reports, click SEO Reports in the main toolbar. Then expand Custom Reports in the left tree view and select the desired report. The report will load in the content pane and the following options will be available in the actions toolbar (if you have not created a custom report yet, the pane will be empty. See directions for creating a custom report below):

  • Email - Click this button to email a copy of the report to the desired recipient(s).
  • Export - Click this button to export the report in CSV or TAB format.
  • Edit - Click this button to edit the report's settings and configuration options.
  • Delete - Click this button to permanently remove the report from the favorites list.

Creating a Custom Report

To create a new custom report, click SEO Reports in the main toolbar. Then expand Custom Reports in the left tree view and click New Custom Report. The following configuration tabs will be available:

Custom Report

Use this tab to specify the following options:

  • Name - The name of the custom report.
  • Default Date Range - The default time period from which report item data is collected.
  • Filter Set - To apply a default filter set to the report items, select the appropriate filter from the list.
  • Use default date range on all report items - Checking this box will apply to the default date range to all report items in the custom report. Note: To allow each report item to override the date range, uncheck the box.
  • Use default filter set on all report items - Checking this box will apply the selected filter set to all report items in the custom report. Note: To allow each report item to have a different filter, uncheck the box. This will allow you to compare different filter sets on the same report.

Report Items

Use this tab to specify which report items to include in the custom report:
  • Report Item - The specific site report to be added to the custom report. Note: Depending on the report item selected, some of the options listed below may not be available.
  • Name - The name of the report item.
  • Sort By - The sort order of the data. Numerical values (like bandwidth, views, etc) will be sorted in descending order when selected.
  • Date Range - The time period from which report item data is collected. Note: This item will not appear if you have chosen to use the default date range for all report items in the custom report.
  • Chart - To specify a specific chart type, select the appropriate option from the list. Note: 3D charts will use the perspective selected in My Settings.
  • Values - The values that will be charted. Note: If you have chosen pie as the chart type, only Value 1 will be used.
  • Group - The timeframe for which rows are grouped.
  • Filter Set - The filter set that will be applied to the report item. Note: This item will not appear if you have chosen to use the default filter set for all report items in the custom report.
  • SEO Collection - The specific SEO collection that will be applied to the report item.
  • Site - The specific website that will be applied to the report item.
  • Search Engine - The specific search engine that will be applied to the report item.

This information and more can also be found on the SmarterStats 5.x help website.

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